How crypto gaming search trends changed in Lansing this week
Weekly search-trend analysis for Lansing recorded a relative attention index of 22 out of 100 with top search term "sports betting".
Weekly search-trend analytics across the Lansing market show an overall CCM Attention Index of 22 out of 100. The primary query driving local search interest during the 7-day period ending September 13, 2026 was "sports betting".
12-Week Search Attention Trend
12-Week Search Attention Trend
12-Week Search Index Breakdown
| Week | Observation Window | Market Score | U.S. Benchmark | Spread |
|---|---|---|---|---|
| W1 | Jun 21 – Jun 27, 2026 | 11 | 45 | -34 |
| W2 | Jun 28 – Jul 4, 2026 | 10 | 48 | -38 |
| W3 | Jul 5 – Jul 11, 2026 | 12 | 50 | -38 |
| W4 | Jul 12 – Jul 18, 2026 | 14 | 49 | -35 |
| W5 | Jul 19 – Jul 25, 2026 | 19 | 52 | -33 |
| W6 | Jul 26 – Aug 1, 2026 | 13 | 51 | -38 |
| W7 | Aug 2 – Aug 8, 2026 | 17 | 53 | -36 |
| W8 | Aug 9 – Aug 15, 2026 | 22 | 54 | -32 |
| W9 | Aug 16 – Aug 22, 2026 | 16 | 52 | -36 |
| W10 | Aug 23 – Aug 29, 2026 | 20 | 55 | -35 |
| W11 | Aug 30 – Sep 5, 2026 | 21 | 54 | -33 |
| W12 | Sep 6 – Sep 12, 2026 | 22 | 56 | -34 |
Over the 12-week observation cycle (June 21 to September 12, 2026), search attention for crypto casino terms in Lansing, Michigan increased from 11/100 in W1 to 22/100 in W12, averaging 16.4/100 (12-week high: 22, low: 10) against the national baseline (which moved from 45 to 56).
Methodology & Source Disclosure
CryptoCasinoMedia Local metrics are compiled weekly from the Google Trends public dataset on BigQuery across all 50 U.S. states and ~210 Nielsen Designated Market Areas (DMAs).